Pros and cons of WWE Raw going 3 hours permanently?

As some of you may or may not know, 3 hours is going to be Monday Night RAW's new permanent running time beginning at the end of July on Raw's 1,000th episode. Let's come up with a few way they can properly utilize this extra hour each week, as well as a few reasons how it could hurt the entire brand. Here's what I got:


Pros:
-This could help use guys like Ziggler, Rhodes, Truth and Kingston more meaningfully, potentially rejuvenate the tag division, and maybe the return of the Cruiserweight division?
-Smackdown Superstars getting more air time. With brand separation continuing to fade (there wasn't even a WWE draft this year) and with Smackdown! being about 40 minutes of RAW highlights every week, this would potentially allow more people from that brand to get air time.

Cons:
-Can get exhausting
-May lead to more commercials, more product placement, more tired crowds and more DVR recording (especially since a thug already has 110 episodes of The Parkers on his shit)
-PPVs will now need to step their game up, since we will now be essentially seeing a program which is free and longer than the PPVs they charge $50 for. But this can be a pro too depending on how you look at it.

Of course some of this shit may be wishful thinking or jumping the gun... but I'm leaning more toward the pro column than the cons for now.
genocidecutter
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